Empfehlungen aus der MatchZINE Redaktion
AI agents – select providers and platforms according to your criteria
Do you want to use AI agents effectively to automate your processes? We support you with well-founded insights when selecting the right tools and with a tailored provider matching based on your criteria!
CMMS software: Find the right tool for your maintenance
Whether planned maintenance, rapid fault resolution or keeping track of spare parts – with the right maintenance software, you bring structure, efficiency and reliability to your maintenance processes. But which tool is right for your company? With our personalised CMMS software matching, we help you find the solution that fits your workflows and goals!
MarTech Guide 2025 ⚡️ Learn everything about marketing technology
MarTech sets the pulse of marketing. Join us in the heart chamber of new digital communication and learn everything you need to know about marketing technology to use it successfully for yourself and your company. The comprehensive MarTech guide from Matchilla.
How-to – MarTech Software finden und einsetzen
#TalkMarTechToMe – Interviews mit CMOs und Marketing-Experten
Software Knowledge – Tools richtig auswählen

ESG
ESG Software – tools and platforms for your reportings
Do you want to optimize processes in the field of sustainability and keep an overview of your activities with ESG software? We share with you the know-how and experiences from over 700 ESG software matchings and provide guidance in vendor selection.

MarTech Knowledge
Data Integration Tool – Application Areas and Use Cases
Data, as we all know, is the foundation of successful marketing. But the more complex the technological infrastructure becomes, the harder it is to use the same up-to-date data basis everywhere. This is where data integration tools provide the solution.

MarTech Knowledge
What is a MarTech stack? A concise definition and examples.
Marketing without a MarTech stack no longer exists—period. So it’s time to focus on this topic and ask how a MarTech stack can be defined.

MarTech Knowledge
MarTech Consulting: Agency, Consultant, or Individual Expert?
With a little help from my MarTech consultant: In today’s modern marketing landscape, with thousands of software and tool providers, companies can hardly do without MarTech consulting anymore. But who is best suited to answer your questions about the technologies to use and your martech stack?

MarTech Knowledge
Influencer Marketing Software – these tools are what you need for TikTok, Insta & Co.
Influencer marketing is only successful these days with MarTech. The right software optimises research, collaboration and analysis for you.

MarTech Knowledge
What is a conversion optimization platform, and when do we need it?
Want better conversion rates? Conversion optimization platforms (COPs) help you deliver highly personalized customer experiences to your target audience at every touchpoint—and successfully convert leads. You can find everything you need to know about a COP here.
Trends – Technologien von morgen
CSRD, Lieferketten, EUDR, ESPR, PPWR, CBAM & Co. sind Themen, die alle Unternehmen betreffen. Wir teilen im MatchZINE unser geballtes Wissen aus über 700 Matchings für Mittelständler und Konzerne.
Neu in der Tech-Welt? Content für den Einstieg
Complaints management software – matching the best RKM tools
Are you looking to optimize your processes and manage them more efficiently with new complaints management software? We support you in the selection process for the right tool providers—with a tailored software matching that fits your specific criteria.
Work Platforms for Forklifts: How to Find the Right Model
Do you want to manage your suppliers more efficiently and optimize your procurement processes? With an SRM tool, you can do exactly that! We explain what matters when selecting the right SRM software and how to find the ideal provider based on your criteria.
ESRS software: Choosing the right tool for EU reporting standards
Your company wants to produce an ESG report in the future—based on the European reporting standards (ESRS)? To optimize data collection, reporting, and processes, you should use suitable ESRS software. We provide an overview and help you choose the right provider.
Match me if you can!