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Matchilla MatchZINE ist das Tech-Magazin für die Softwareauswahl mit Branchennews, Interviews, How-to-Artikeln für Marketer sowie Best Practice Tipps.

Empfehlungen aus der MatchZINE Redaktion

AI agents – select providers and platforms according to your criteria

Do you want to use AI agents effectively to automate your processes? We support you with well-founded insights when selecting the right tools and with a tailored provider matching based on your criteria!

CMMS software: Find the right tool for your maintenance

Whether planned maintenance, rapid fault resolution or keeping track of spare parts – with the right maintenance software, you bring structure, efficiency and reliability to your maintenance processes. But which tool is right for your company? With our personalised CMMS software matching, we help you find the solution that fits your workflows and goals!

MarTech Guide 2025 ⚡️ Learn everything about marketing technology

MarTech sets the pulse of marketing. Join us in the heart chamber of new digital communication and learn everything you need to know about marketing technology to use it successfully for yourself and your company. The comprehensive MarTech guide from Matchilla.

How-to – MarTech Software finden und einsetzen

#TalkMarTechToMe – Interviews mit CMOs und Marketing-Experten

Software Knowledge – Tools richtig auswählen

ESG software: platforms for sustainability
ESG

ESG Software – tools and platforms for your reportings

Do you want to optimize processes in the field of sustainability and keep an overview of your activities with ESG software? We share with you the know-how and experiences from over 700 ESG software matchings and provide guidance in vendor selection.

Software & Tool - Matching
MarTech Knowledge

Data Integration Tool – Application Areas and Use Cases

Data, as we all know, is the foundation of successful marketing. But the more complex the technological infrastructure becomes, the harder it is to use the same up-to-date data basis everywhere. This is where data integration tools provide the solution.

MarTech-Beratung-Consultant
MarTech Knowledge

MarTech Consulting: Agency, Consultant, or Individual Expert?

With a little help from my MarTech consultant: In today’s modern marketing landscape, with thousands of software and tool providers, companies can hardly do without MarTech consulting anymore. But who is best suited to answer your questions about the technologies to use and your martech stack?

Conversion Optimization Platform
MarTech Knowledge

What is a conversion optimization platform, and when do we need it?

Want better conversion rates? Conversion optimization platforms (COPs) help you deliver highly personalized customer experiences to your target audience at every touchpoint—and successfully convert leads. You can find everything you need to know about a COP here.

CSRD, Lieferketten, EUDR, ESPR, PPWR, CBAM & Co. sind Themen, die alle Unternehmen betreffen. Wir teilen im MatchZINE unser geballtes Wissen aus über 700 Matchings für Mittelständler und Konzerne.

Neu in der Tech-Welt? Content für den Einstieg

EmpCo Tool: Check to effectively avoid greenwashing

Ihr seid auf der Suche nach einer QM-Software, um manuelle Prozesse zu optimieren und an Effizienz zu gewinnen? Erhaltet einen Überblick zum Auswahlprozess sowie den Kriterien und profitiert von einem individuellen Matching des richtigen Tools in unserem Qualitätsmanagement-Software-Guide!

Software & Tool - Matching

Match me if you can!

Matchilla revolutionizes the selection of new service providers with an efficient combination of data, algorithms and personal expertise. Try out Matchilla for free and without obligation and let matching on our platform become one of your favorite activities.